This step usually happens once. It’s a meeting... no, more than a meeting: we spend a day with you and your team to explore the strategic aspects of your project. Specifically, we discuss the business opportunities and challenges; gather existing knowledge about what you want to solve, create or improve; list direct and indirect competitors; and, finally, we set expectations and goals for the project.
After that, we elaborate together an overview of what you want to build, describing requirements as (broad). They are then prioritized by business value, defining a roadmap with milestones. Just like any road, there may be detours and bumps, and the chosen path may not be the best one to reach our destination. But don't panic, we are prepared to change course should the need arise.
The last part of the Kick-off is defining team and roles:, and .